Ancillary Texts

These are 3 different cinema magazines, Entertainment, Empire, Total Film and Premier, these are seen as the  most popular film magazines on the market today. The publishers want their audience to be engaged with whats on the front cover at first sight, to make this possible they use well known actors or odd pictures that look interesting. This is an idea that I will use to draw customers to watch my movie. For horrors, it is important to have something that people will recognise every time they see it, for example, Scream at the bottom right of the pictures. This is what I hope to do with my film having the white mask which is one of the main features of the film SlashTag.

Entertainment

Entertainment Weekly is an American magazine, published by Time Inc, that covers film, television, music, Broadway, theatre, books and popular culture. Different from celebrity-focused publications like US Weekly, People Weekly, and In Touch Weekly, EW primarily concentrates on entertainment media news and critical reviews, and unlike Varity and The Hollywood reporter, which are aimed at industry insiders, EW targets a more general audience.

Empire

Empire is a British film magazine published monthly by Bauer Sonsumer Media, From the first issue in July 1989, the magazine was edited by Barry McIlheney and published by Emap. Bauer purchased Emap Consumer media in early 2008. It is the biggest selling film magazine in the United Kingdom and also published in the United States, Australia, Turkey, Russia and Portugal. Empire organises the annual Empire Awards which were sponsored by Sony Ericsson, and from 2009 sponsored Jameson. The awards are voted for by readers of the magazine.

Total Film

Total Film is a UK-based film magazine published 13 times a year (every four weeks) by Future Publishing. The magazine was launched in 1997 and offers cinema, DVD and Blu-ray news, reviews and features. Total Film is available both in print and interactive iPad editions.

Premiere

Premiere was an American and New York City-based film magazine published by Hachette Filipacchi Media U.S., between 1987 and 2010. The original version of the magazine, Première, was established in France in 1976 and is still being published there.

The company's do this because this is the first thing the audience see. It's the visual syntax. They first look at the image, then he masthead, then the main headline. If somebody was a James Bond fan, they would choose Entertainment over any of the other 4 because of the picture.this is why the magazine company's spend lots of money to get the most famous person they can get on the cover. Another feature that attracts an audience is the colour of the magazine. Magazine company's work very hard to try and get the right colour for the right celebrity. Bullet grey is the perfect colour for James Bond as it matches the films personality. As you can see he shot type for each magazine is very different. Entertainment and Premier have gone for only having one character, this is because the films both follow one person (Iron Man and James Bond). The two other magazines have films that have more than one important character meaning they need more than one person on the cover. A lot of money and research goes into finding out what people look at when buying a magazine